I have had a practice with top students and executives of training them in English via the Internet, email and with telephone direct conversations and regular one-on-one from one hour to total immersion for four hours to twelve hours. There is fair demand in that audience for a completely different type of work and the use of various media is the solution provided there are direct moments of face-to face work, even if it is by telephone (which ,is a lot more diffiucult that with Skype because the telephone is in praesentia vocally and yet in absentiae visually. I persionally thing today we have to explore the needs of the top executive who need some specific training and import the ways we can answer those needs to the standard learners at ALL levels. We are going the wrong way from down up and we should work the other way and bring the best for the top^down to the mass at the bottom. I have always found opposition in universities for direct one-on-one face-to face individualized work in spite of the fact that half an hour with one student can save up to one or even two hours of paper grading and have a tremendous better and deeper result. There is a tremendous amount of work to do along this line.

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Dr Jacques COULARDEAU, PhD in Germanic Linguistics (University Lille III) and ESP Teaching (University Bordeaux II) has been teaching all types of ESP

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